Power of data for Product Market Fit

Abstract

You know your business needs product market fit to grow. But what does it mean and how do you actually measure it? You’ll learn practical advice, based on industry recommendations and the speaker’s 10 years of experience, for:

• identifying if you have PMF, 

• what it takes to improve it, 

• how to actually get started from the very beginning, and 

• how to keep refining PMF to help your company grow.

Speaker

• (v. 1.1.1)  Product-Led Growth: Step-by-Step. (2025)

• (v. 1.0.1) AI Product Integration: The Good, The Bad, The Ugly + How to Navigate It. (2024)

• (v. 0.2.1) CoFoundersLab Start-up Accelerator on January 2023 (deck, worksheets, recording)

  • Retitled "Power of Data for Product Market Fit"

• (v. 0.1.1) FoundersBoost, formerly Startup Boost Accelerator on October 2021 + April 2022

• (v. 0.1.1) Glendale Tech on Tap on January 2021 (deck, recording)

• (v. 0.0.1) CoLab Accelerator, formerly Alley: Tech for Good Accelerator, on August 2020 (deck)

You may also like:

• Talk: AI Product Integration: The Good, The Bad, The Ugly + How to Navigate It

• Tell me what you want, what you really really want: How to identify the real business question, blog post for the "Locally Optimistic" blog

• (Step 3) Dear Advisor: How do I do Product-Led-Growth (PLG) as my Go-to-Market (GTM) strategy for Product market fit (PMF)? 

• (Step 2) Dear Advisor: I’d like to make data-driven decisions. Where do I start? 

• (Step 1) Dear Advisor: How do I get Started on a Data Strategy from the Beginning? 

• Dear Advisor: How do I Prepare for AI Technical Due Diligence? 

• Advice from Due Diligence of 50+ Pitch Decks:  Advice for Aligning Product, Technology, and AI in your Pitch Deck Story

• Product Market Fit Roadmap, including Part 1: How to Validate your Idea before Building an MVP

• Resources for Extending Your Runway  

• First Round Review's Series: Introducing Paths to Product-Market Fit:

  • • Airtable's Path to Product-Market Fit — Lessons for Building Horizontal Products

• Dave Parker's book: Trajectory: Startup: Ideation to Product/Market Fit

• How to Craft Your Product Team at Every Stage, From Pre-Product/Market Fit to Hypergrowth, by First Round Review

• Lenny's newsletter's 5-part series on How to kickstart and scale a consumer business

• The power of pain: How to drive growth by leverage customer pain for positioning and messaging, by Hema Padhu

References:

• Puzzle image courtesy of Glendale Tech of Tap's hosting this talk